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Metal Price
March 21, 2018
Gold: $ 1,323.55
Platinum: $ 967.00

PM London Fix in USD


About Us is an offshoot of the family owned and operated wholesale business located in the heart of the Jewelry District in Downtown Los Angeles founded in 1974.  For over thirty years we have been providing great wholesale prices to customers across the country and around the world.  Starting the business by importing chains directly from Italy, the owner, Jack Kalaydjian, found his niche of selling high-quality Italian chains in 14K, 18K, and Platinum.  As times changed he realized that he must diversify his business and started selling finished diamond goods as well.  Four years ago, his daughter, Lara Kalaydjian, joined the Gold Link family after graduating from the University of Southern California.  With her youthful energy and love for design has expanded its collection with some new, one of a kind pieces that can only be found at has been successful due to its large variety of gold and platinum chains as well as our excellent customer service, selection, and of course unbelievably low prices!  We have top quality merchandise that you can trust at affordable prices. showcases a wonderful selection of assorted gold pendant chains.  Choose from our wide variety of gold chains that range from our timeless Box style to our Diamond-cut wheat chain, all of which are of the finest Italian quality.  While we have been in the chain business for over thirty years, we extended our line to include a wide range of diamond goods, from engagement rings to diamond pendants, in order to serve all the needs of our clients. We specialize in gold and platinum chains, loose diamonds, engagement rings, earrings and finished fine jewelry.  We are here to supply you with high quality merchandise at wholesale prices.  Our wide selection of 14Karat gold jewelry ranging from pendants to beautiful earrings is sure to provide the perfect complement for any event or occasion.